Essentials of Closing Sales

While there are many factors to consider in closing the sale, the following items are essential if you wish to improve your chances:

• Be sure your prospect understands what you say.
• Always present a complete story to ensure understanding.
• Tailor your close to each prospect. 80% of your customers will respond to a standard close. It is the other 20% customers that you need to prepare for. Prepare to give the expert customer all facts requested to give the egotistical customer praise, to lead the indecisive customer and to slow down for a slow thinker.

Click here to view a video on how to close the sale.