Why Leadership Communication?

Communication is the process of creating meaning between two or more people through the expression and interpretation of messages.

Communication in the workplace involves a small arena. It can be defined as the multi-directional and multi-cultural transactions and interactions that occur within and between business people and/or companies. These exchanges have a job-related message as a core ingredient whether the exchanges are local, global, interpersonal or electronic.

Communication with other people can consume a huge portion of your workday. Mintzberg’s classic study found that managers spend up to 80% of their time in communication related activities. Of that, he spends 10% on writing, 15% on reading, 30% on speaking and 45% of the time on listening.