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E/LMS 400 Manage Customer Service
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E/LMS 400
Topic 2 - Who is the Customer?
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Topic 2 - Who is the Customer?
Introduction
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Identify the Customer
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Consumer Behaviour
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Customer Buying Motives and Behaviours
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Customer Wants and Needs
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Buying Motives
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Purchase Decisions
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Factors that Influence your Purchase
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Types of Decision-Making of a Customer
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Customer Needs and Expectations
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Factors That Influence Customer Behaviour and Responses
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Impact of Cultural Awareness On Customer Relations
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